Portobello Square - Property Development in Notting Hill Gate, W10, London

Before the advent of Portobello Square, the famous road that shares the same name, seemed to fizzle out somewhere north of the A40. All the fascinating antique shops, hip restaurants and the funky Portobello market were concentrated at the Notting Hill end of the road. The new Portobello Square development will go some way towards correcting this imbalance and will lead to an influx of bright young professionals, well-to-do families and others who seek the right kind of accommodation in and around London's desirable centre. The area is not so much being regenerated as totally re-imagined with developers going back to the time when a distinctive grid of streets linked Notting Hill, Goldborne Road and Ladbroke Grove. Inspired by this sense of community, they aim to give the neighbourhood and it's surroundings a new lease of life with a twenty-first century slant.

This will take the form of various Eco-friendly features, such as brown roof technology that conserves rainwater in order to support a "living ecosystem" together with rainwater management that ensures that the surrounding area remains unspoiled. To rent an apartment in Portobello Square is to join a vibrant community that is as eclectic in it's choice of restaurants as it is imaginative in it's shopping habits. Portobello Road and Goldborne Road remain cultural live wires but this new development gives the district much more shape and focus. Apartments to rent here come in one, two and three bedroom configurations which all have access to outside space in the form of either a terrace or a patio. Once again, the past is on hand to give inspiration in the form of a cobblestoned street that is home to a group of charming mews houses. Four bedroom family homes will also prove to be popular rental option for high flying families relocating from overseas.

Portobello Square's location on the border between underground zones 1 and 2 puts it in prime position for clients who wish to experience luxury living in an area of London that is at the centre of all things. Notting Hill Tube station is just four stops along from the world famous retail hub that is comprised of Bond Street, Oxford Street and the Selfridges department store. At the Goldborne Road end of the development, Ladbroke Grove Tube station links directly to the Westfield mega-mall, where there is a myriad of high fashion outlets all under one giant roof. This underground stop also provides a quick and convenient route into the City of London financial quarter which is undoubtably a draw for corporate professionals for whom time is a vital resource, not to be squandered sitting on commuter trains. Paddington Station is the nearest overground rail terminal and offers a direct link to Heathrow International Airport. An innovative cycle hire scheme provides pick up and drop off points throughout the area.